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Despite its squeaky-clean morals the company Lever founded has a chequered history. Not least in west Africa where, a century ago, it was the largest buyer of the region’s largest export: palm oil for soap and margarine. The company’s archive includes pictures of African tribal leaders held in irons aboard a company riverboat after being captured during a notorious colonial episode, the sacking of Benin. Later it took over an area of King Leopold’s Congo twice the size of Belgium to grow palm oil around a trading post renamed Leverville, parts of which it held on to until 2008. By the 1930s, after Lever Brothers merged with the Dutch firm Margarine Unie, the resulting Unilever combine became the world’s biggest purchaser of whale oil. Its fleets played a big part in emptying the oceans of whales, for a while supplying Nazi Germany.