Who's calling? envia flores SHINE volunteer counselors through West Central Florida Area Agency on Aging, Inc. provide free, one-on-one insurance counseling and information on Medicare options and prescription drug assistance for elders, their families and caregivers. Beneficiaries are encouraged to act quickly to assure a smooth transition into the 2014 benefit year. To receive help from SHINE to review and enroll in a plan, individuals may visit designated SHINE counseling sites, attend enrollment events in their local communities or contact trained SHINE volunteer counselors at (800) 963-5337. For a listing of SHINE counseling sites and enrollment events, visit www.floridashine.org.